Articles from MNTN

MNTN (NYSE: MNTN), the technology platform that brings performance marketing to Connected TV, today welcomed Haus to its Measurement Partner Program. Haus, an incrementality measurement platform that enables the world’s leading companies to optimize billions in ad spend, gives advertisers a clearer and more science-backed view into the true performance of their Connected TV (CTV) campaigns.

MNTN, the Hardest Working Software in Television™ and trailblazer in streaming TV advertising, has been named one of the Ad Age Best Places to Work 2025, an annual ranking of companies that lead the pack in factors ranging from pay and benefits to corporate culture and leadership. This marks MNTN’s second consecutive year on the prestigious list.

Today, Tommy Avallone’s latest nostalgia-packed documentary debuted the trailer and announced the release date for THE HOUSE FROM… Narrated by My Name is Earl star, Jason Lee, the film is set to premiere on Ryan Reynolds’ Maximum Effort Channel on Fubo, Sunday, October 27th, and will be available for purchase on TVOD platforms starting Monday, October 28th. THE HOUSE FROM… will premiere at Kevin Smith’s Smodcastle Film Festival on Friday, October 25th.

MNTN, the Hardest Working Software in Television and a trailblazer in Performance TV advertising, today announced the launch of MNTN Matched, a groundbreaking platform that transforms the way brands connect with their audiences on television. MNTN Matched offers first-of-its-kind targeting that matches individual consumers with brands and products they are most likely to engage with and buy.

MNTN, the Hardest Working Software in Television and a trailblazer in Performance TV advertising, today announced a full integration with leading marketing analytics platform Rockerbox. With this integration, Rockerbox’s clients gain enhanced cross-device measurement and the ability to attribute MNTN’s proprietary Verified Visits™ and business outcomes generated by their Connected TV (CTV) campaigns accurately in the Rockerbox platform.

MNTN, the Hardest Working Software in Television™ and trailblazer in streaming TV advertising, today announced that it has been named one of the Ad Age’s Best Places to Work 2024, an annual ranking of companies that lead the pack in factors ranging from pay and benefits to corporate culture and leadership. Ad Age honored the winners and revealed the rankings for Ad Age Best Places to Work today on AdAge.com.

MNTN, the Hardest Working Software in Television™ and trailblazer in streaming TV advertising, today announced that it has been named to Fast Company’s third annual Next Big Things in Tech list, which honors technology breakthroughs that promise to shape the future of industries, from healthcare and security to artificial intelligence and data.

MNTN, the Hardest Working Software in TV and a trailblazer in Performance TV advertising, today unveiled MNTN Next Gen TV. This major software update comes just in time for Q4 allowing advertisers to maximize their revenue-driving potential now and in 2024. Updates include performance optimization, access to lower pricing, enhanced audience building, optimized creative and verified measurement.

BWT Alpine F1 Team welcomes MNTN, the Hardest Working Software in Television™ and a trailblazer in streaming TV advertising, as our official Performance TV Sponsor. The multi-year partnership kicks off at the Las Vegas Grand Prix this coming weekend and will extend to key races throughout the 2024 season. MNTN’s logo will be visible on the A523 and team environments at key races during the upcoming seasons.

MNTN, the Hardest Working Software in TV and a trailblazer in Performance TV advertising, today announced MNTN VIVA, an innovative video creative platform, set to launch later this year, that combines some of the best generative AI tools available with an intuitive editing environment made for marketers. Generative AI will bring about a new class of video creators regardless of skill level, while simultaneously making existing video professionals significantly more productive.

MNTN, the hardest working software in TV and a trailblazer in Performance TV advertising, is proud to announce the addition of Jay Stevens as GM of International. Stevens, a seasoned professional in digital marketing and international business development, is poised to oversee MNTN’s strategic expansion into Canada and the UK in the latter half of 2023, with other international markets soon to follow.

MNTN, the hardest working software in TV, bringing unrivaled performance and simplicity to Performance TV advertising, announced today that Hadi Partovi, Grant Ries, and Joe B. Johnson have joined its Board of Directors.

MNTN, the leading marketing software platform for Connected TV advertising, today announced that it has raised $119 million in Series D financing. The round, which closed in the 4th quarter of 2021, was co-led by funds and accounts managed by BlackRock and Fidelity Management and Research Company, which collectively invested approximately $110 million.

MNTN, one of the fastest-growing marketing software platforms, today announced the acquisition of QuickFrame, a leading original video creation platform. QuickFrame, which will now be branded QuickFrame by MNTN, built a network of thousands of creators, streamlining the process of producing video ads for over 1,000 clients across 20 verticals. The deal marks MNTN’s second major acquisition in the past seven months, following the addition of Ryan Reynolds’ Maximum Effort.